Case Study: Enhancing Canine Nutrition through Personalised Plans at Pawpaw
Client: Pawpaw
Role: Canine Nutritionist
Overview
Pawpaw is a comprehensive digital platform dedicated to assisting dog owners in raising healthy and happy dogs. The platform offers personalised nutrition and training plans tailored to each dog's unique needs. As the canine nutritionist, I collaborated with Pawpaw to develop and implement customised nutrition plans, ensuring optimal health and well-being for the dogs under our care. I was involved through conception all the way through to implementation. Working with developers and designers to make sure that the right information and calculations were present on the app for dog owners.
Objectives
Conduct thorough nutrition assessments for each dog.
Develop personalised nutrition plans based on individual dietary needs and preferences.
Provide ongoing support and adjustments to the nutrition plans as needed.
Offer expert advice to dog owners to enhance their understanding of canine nutrition.
Approach
Nutrition Assessment:
Evaluated each dog's current diet, health status, age, breed, weight, and specific needs.
Identified areas for improvement and potential dietary adjustments.
Custom Taste Test Kit:
Developed a taste test kit featuring proteins recommended for each dog.
Assisted owners in determining their dogs' protein preferences to inform the nutrition plan.
Personalised Nutrition Plan & Feeding Guide:
Created tailored nutrition plans and feeding guides based on assessment results and taste test outcomes.
Provided detailed guidance on portion sizes, feeding schedules, and dietary inclusions.
Ongoing Support:
Maintained regular communication with dog owners through video messages and calls.
Monitored dogs' progress and made necessary adjustments to the nutrition plans.
Offered expert advice to address any concerns or questions from owners.
Conclusion:
Through collaboration with Pawpaw, we have provided dog owners in Singapore with the tools and knowledge to optimise their pets' nutrition. The personalised approach has proven effective in promoting healthier, happier dogs, and has set a standard for canine nutrition planning within the platform.
For more information, visit Pawpaw's website.
